Blog
Social media the new Google
By 2024, we saw a remarkable shift in Internet use: from desktops to mobile devices. A third of people now use smartphones exclusively for Internet access. Talker Research's study shows that this is not only a technological change, but also a fundamental shift in [...]
Value proposition as key to success
As a business owner, you know it is crucial to stand out from the competition. One of the [...]
How a B.H.A.G. can transform your brand strategy
Every entrepreneur wants to grow his or her brand, but how do you achieve truly sustainable, eye-catching growth? [..]
The power of customization: website development from Farmer & Chef
At Fitbrand, we understand that a website is more than just a digital business card. It is the core of [...]
Brand strategy for small businesses and freelancers
As a small business or independent professional (zzp), you face unique challenges in a competitive [...]
The role of personalities in your brand strategy
In the world of marketing, creating a strong brand identity is essential to the success of a [...]
The importance of customer perspective in brand strategy
Are you already using the importance of customer perspective in your brand strategy? Because the success of a brand is not [...]